Case study
Nuba Glow
A complete bilingual beauty-commerce experience for a Sudanese-founded haircare brand growing in Egypt.
The challenge
The problem the product had to solve
The brand needed to turn scattered social content and manual orders into a credible product experience that educates, recommends, and converts.
The solutionHow the experience was structured
The platform combines a product catalogue, routine quiz, editorial content, cash-on-delivery checkout, and a cohesive visual identity.
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